Who we are

SWISSLODGING AG / Peter Merian-Strasse 54 / 4052 Basel

E-mail: [email protected]

General note

Our privacy policy is intended to explain how we handle personal data. The responsible use of data is an important factor in the use of this website. We are always making adjustments to ensure that personal data remains protected in the best possible way.
In cooperation with our hosting providers, we make every effort to protect the databases as well as possible against unauthorized access, loss, misuse or falsification.
We would like to point out that data transmission on the Internet (e.g. communication by e-mail) can have security gaps. Complete protection of the data against access by third parties is not possible.

By using this website, you consent to the collection, processing and use of data as described below. In principle, this website can be visited without registration. In the process, data such as pages accessed or names of the accessed file, date and time may be stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or e-mail address are collected as far as possible on a voluntary basis. The data will not be passed on to third parties without your consent.

Purpose of this website

The company SWISSLODGING AG operates this website for information about the company and to contact the company. We receive personal information when you request us via contact form. We process your data to the best of our knowledge and only in accordance with this privacy policy and the applicable Swiss Data Protection Act.

Use of social media

If you visit the social media channels linked on our website, you will be redirected to the respective platforms. The providers of these platforms then see that you are coming from our website. The social media providers use this data for their own purposes. We can only inform here that this happens, but we know nothing about how these data are handled by the social media providers.

The use of pixels from social media providers is possible on a situational basis. The same data is collected as when processing the server log files and the collection cannot be prevented

Cookies use

“This website uses cookies. Cookies are small text files that are permanently or temporarily stored in your computer when you visit this website. The purpose of the cookies is in particular the analysis of the use of this website for statistical evaluation as well as for continuous improvements.

In your browser, you can disable cookies in full or in part at any time in the settings. If cookies are disabled, you may no longer be able to use all the functions of this website.”

Processing of personal data

Personendaten sind alle Angaben, die sich auf eine bestimmte oder bestimmbare Person beziehen. Eine betroffene Person ist eine Person, über die Personendaten bearbeitet werden. Bearbeiten umfasst jeden Umgang mit Personendaten, unabhängig von den angewandten Mitteln und Verfahren, insbesondere das Aufbewahren, Bekanntgeben, Beschaffen, Löschen, Speichern, Verändern, Vernichten und Verwenden von Personendaten.

Wir bearbeiten Personendaten im Einklang mit dem schweizerischen Datenschutzrecht. Im Übrigen bearbeiten wir – soweit und sofern die EU-DSGVO anwendbar ist – Personendaten gemäss folgenden Rechtsgrundlagen im Zusammenhang mit Art. 6 Abs. 1 DSGVO:

  • lit. a) Bearbeitung von Personendaten mit Einwilligung der betroffenen Person.
  • lit. b) Bearbeitung von Personendaten zur Erfüllung eines Vertrages mit der betroffenen Person sowie zur Durchführung entsprechender vorvertraglicher Massnahmen.
  • lit. c) processing of personal data to comply with a legal obligation to which we are subject under any applicable law of the EU or under any applicable law of any country where the GDPR applies in whole or in part.
  • lit. d) Bearbeitung von Personendaten um lebenswichtige Interessen der betroffenen Person oder einer anderen natürlichen Person zu schützen.
  • lit. f) processing of personal data in order to safeguard the legitimate interests of us or of third parties, unless the fundamental freedoms and rights and interests of the data subject are overridden. Legitimate interests include, in particular, our business interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.

Wir bearbeiten Personendaten für jene Dauer, die für den jeweiligen Zweck oder die jeweiligen Zwecke erforderlich ist. Bei länger dauernden Aufbewahrungspflichten aufgrund von gesetzlichen und sonstigen Pflichten, denen wir unterliegen, schränken wir die Bearbeitung entsprechend ein.

Privacy policy for SSL encryption

This website uses SSL encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the browser address bar changes from “http://” to “https://” and by the lock symbol in your browser bar.

Wenn die SSL Verschlüsselung aktiviert ist, können die Daten, die Sie an uns übermitteln, nicht von Dritten mitgelesen werden.

Privacy policy for server log files

The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browsertyp und Browserversion
  • verwendetes Betriebssystem
  • Referrer URL
  • Hostname des zugreifenden Rechners
  • Uhrzeit der Serveranfrage

Diese Daten stehen nicht direkt in Verbindung mit Personendaten. Eine Zusammenführung dieser Daten mit anderen Datenquellen wird nicht vorgenommen.

Third party services

Are you a Google customer?

If you are already a user of Google services and have an account there to which you are logged in, Google may collect and associate your behavior on the Internet and on these websites. This happens in direct exchange between the registered user and Google, without influence or knowledge on our part. If this is not desired on your part, it is recommended that you log out of the account before using this website.

Use of Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Use of Google Tag Manager and Global Site Tag

For better analytics capability in interaction with Google Analytics, Google Tag Manager is used. This allows data about user behavior to be collected and forwarded. With Google Tag Manager, only data is collected, but no direct conclusions about personal data are possible. More information about the exact use can be found at https://www.google.com/intl/de/tagmanager/use-policy.html.

The Global Site Tag is set to localize information such as traffic or shopping behavior. Such tags are used in interaction with Google Analytics or Google Ads.

Use of Google Maps

To display our location, we use an integration of Google Maps. In order for us to be able to use this function (e.g. location information via Google Maps), your IP address is stored and usually transferred to a Google server in the USA. We cannot influence this use of the data. More information about the exact use gives the privacy policy of Google at https://policies.google.com/privacy?hl=de.

Use of Google Web Fonts

This website uses Google Fonts to display according to defined appearance of this company. The use of this website loads the necessary fonts from a Google server so that the texts can be displayed correctly. If your computer does not support the use of Google Fonts, a similar font will be loaded directly from your computer. More information about Google Web Fonts is available at https://developers.google.com/fonts/faqeinsehbar.

YouTube use

This website uses plugins from the YouTube site operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.

Wenn Sie in Ihrem YouTube-Account eingeloggt sind ermöglichen Sie YouTube, Ihr Surfverhalten direkt Ihrem persönlichen Profil zuzuordnen. Dies können Sie verhindern, indem Sie sich aus Ihrem YouTube-Account ausloggen.

For more information on how we handle user data, please see YouTube’s privacy policy at: Privacy Policy – Privacy Policy & Terms of Use – Google

Privacy policy for contact form

If you send us inquiries via the contact form, your personal information from the inquiry form, including the contact data you provide there, will be stored and left with us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.

Privacy policy for right to information, deletion, blocking

Sie haben jederzeit das Recht auf unentgeltliche Auskunft über Ihre gespeicherten personenbezogenen Daten, deren Herkunft und Empfänger und den Zweck der Datenverarbeitung sowie ein Recht auf Berichtigung, Sperrung oder Löschung dieser Daten. Hierzu sowie zu weiteren Fragen zum Thema personenbezogene Daten können Sie sich jederzeit unter der im Impressum angegebenen Adresse an uns wenden.

Copyright and terms of use

Durch die Nutzung unserer Webseiten erklären Sie sich ohne Einschränkung und Vorbehalt mit den hier formulierten Copyright- und Nutzungsbestimmungen einverstanden.


The copyright and all other rights to the content, images, photos or other files on the website, belong exclusively to the operator of this website or the specifically named rights holders. For the reproduction of all files, the written consent of the copyright holder must be obtained in advance.

Wer ohne Einwilligung des jeweiligen Rechteinhabers eine Urheberrechtsverletzung begeht, kann sich strafbar und allenfalls Schadenersatzpflichtig machen.

Wir verwenden zudem frei verwendbare Bilder von folgenden Plattformen: Unsplash, etc… Die Nennung der Fotografen geschieht über Meta-Daten, die auslesbar sind. Auf Wunsch erteilen wir auch gerne Auskunft unter obenstehender Email-Adresse.

General disclaimer

Our website is carefully reviewed. We make every effort to ensure that the information provided is up-to-date, correct and complete. Nevertheless, the occurrence of errors cannot be excluded, which means that we cannot guarantee the completeness, accuracy and timeliness of information, even of a journalistic-editorial nature. Liability claims regarding damage caused by the use of any information provided, including any kind of information which is incomplete or incorrect, will therefore be rejected.

The publisher may change or delete texts at its own discretion and without notice and is not obliged to update any content on this website. The use or access to this website is at the visitor’s own risk. The publisher, its principals or partners are not responsible for any damages, such as direct, indirect, incidental, consequential or special damages, alleged to have been caused by the visit of this website and consequently assume no liability for such damages.

Der Herausgeber übernimmt ebenfalls keine Verantwortung und Haftung für die Inhalte und die Verfügbarkeit von Webseiten Dritter, die über externe Links dieser Webseite erreichbar sind. Für den Inhalt der verlinkten Seiten sind ausschliesslich deren Betreiber verantwortlich. Der Herausgeber distanziert sich damit ausdrücklich von allen Inhalten Dritter, die möglicherweise straf- oder haftungsrechtlich relevant sind oder gegen die guten Sitten verstossen.


We may amend this privacy policy at any time without notice. The current version published on our website applies.

Questions for the data protection officer

If you have any questions about data protection, please write us an e-mail or contact the above-mentioned data protection officer(s) directly.

Updated on 01 September 2023.